Austereo Group Ltd says its revenue from online areas is increasing and that the broadcaster is in a growth phase in developing content for its websites.


Austereo chief executive Michael Anderson said the commercial radio operator was not currently separating out the percentage of revenue it was earning from online activities.


“Certainly revenues are growing, but we don’t believe it’s appropriate at this point in time to separate (out online revenue),” Mr Anderson said.


Asked when Austereo’s online business would represent a material part of earnings, he said the company would prefer to discuss that at its annual results.


“We are in a growth phase in terms of developing content for our sites,” Mr Anderson said.


“As that unfolds, and as the business plan is developed with that in mind, we’ll be more clearly able to articulate … that trigger point in time.”


He said the company had recently relaunched a site for the Today Network, and expected to relaunch the Triple M network site midway through this year.


It is also close to finalising an agreement with Fairfax.


Earlier, Austereo said it had developed cross-platform campaigns for a range of clients that combined the company’s radio brands with its online sites and podcast offerings.


The owner of Sydney’s 2Day FM and Fox FM in Melbourne revealed a 0.3 per cent dip in first half net profit to $26.85 million.


But earnings before interest and tax (EBIT) from continuing operations climbed 4.3 per cent to $45.05 million.