It’s taken just a year but Vega, the $158 million experiment in Australian commercial radio, is no more. Conceived in a belief that Sydney and Melbourne could be “networked” and linked by a common interest in adult talk and golden oldies music for the boomer generation, Vega’s experiment finally ended last Friday with the news that both stations would be reverting to more local operations FULL STORY CRIKEY WEBSITE
Crikey: Vega splits up
Posted by
Radio News
on Monday, May 29, 2006
Labels:
Radionews
Crikey: Vega splits up
Monday, May 29, 2006 | Labels: Radionews |
It’s taken just a year but Vega, the $158 million experiment in Australian commercial radio, is no more. Conceived in a belief that Sydney and Melbourne could be “networked” and linked by a common interest in adult talk and golden oldies music for the boomer generation, Vega’s experiment finally ended last Friday with the news that both stations would be reverting to more local operations FULL STORY CRIKEY WEBSITE
Subscribe to:
Post Comments (Atom)
0 comments:
Post a Comment