MACQUARIE Radio Network says its digital strategy is paying off as it prepares to launch a suite of community-based news websites that will broaden its digital reach around the nation.
The listed owner of leading Sydney talkback station 2GB says its year-old national breaking news website, LiveNews.com.au, is delivering a wider reach to advertisers and is attracting 483,925 visitors a month. Its entire portfolio of digital sites - WhatCareer, RugbyLeagueLive, and AmazingAustralians - registered 633,030 visitors a month in July. [link=http://business.smh.com.au/business/mac-radio-says-web-strategy-is-reaching-more-people-20080903-48x1.html]Full story SMH[/link]
Mac radio says web strategy is reaching more people
Posted by
Radio News
on Wednesday, September 3, 2008
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Radionews
Mac radio says web strategy is reaching more people
Wednesday, September 3, 2008 | Labels: Radionews |
MACQUARIE Radio Network says its digital strategy is paying off as it prepares to launch a suite of community-based news websites that will broaden its digital reach around the nation.
The listed owner of leading Sydney talkback station 2GB says its year-old national breaking news website, LiveNews.com.au, is delivering a wider reach to advertisers and is attracting 483,925 visitors a month. Its entire portfolio of digital sites - WhatCareer, RugbyLeagueLive, and AmazingAustralians - registered 633,030 visitors a month in July. [link=http://business.smh.com.au/business/mac-radio-says-web-strategy-is-reaching-more-people-20080903-48x1.html]Full story SMH[/link]
The listed owner of leading Sydney talkback station 2GB says its year-old national breaking news website, LiveNews.com.au, is delivering a wider reach to advertisers and is attracting 483,925 visitors a month. Its entire portfolio of digital sites - WhatCareer, RugbyLeagueLive, and AmazingAustralians - registered 633,030 visitors a month in July. [link=http://business.smh.com.au/business/mac-radio-says-web-strategy-is-reaching-more-people-20080903-48x1.html]Full story SMH[/link]
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