[img]{e_IMAGE}newspost_images/sen.jpg[/img]
RADIO executives are known to obsess over the release of the periodic ratings results but this morning's release will take on added significance for SEN boss Barrie Quick, as it will reveal whether the sports station's Olympics gamble has paid off.
The Richmond-based broadcaster, which fought off receivership in 2005, paid a "substantial" but undisclosed fee to secure the Melbourne commercial broadcast rights for the Games, ahead of its bigger rival 3AW. [link=http://business.theage.com.au/business/sen-olympic-hope-still-high-20080908-4cap.html]Full story The Age[/link]
SEN Olympic hope still high
Monday, September 8, 2008 | Labels: Radionews |
[img]{e_IMAGE}newspost_images/sen.jpg[/img]
RADIO executives are known to obsess over the release of the periodic ratings results but this morning's release will take on added significance for SEN boss Barrie Quick, as it will reveal whether the sports station's Olympics gamble has paid off.
The Richmond-based broadcaster, which fought off receivership in 2005, paid a "substantial" but undisclosed fee to secure the Melbourne commercial broadcast rights for the Games, ahead of its bigger rival 3AW. [link=http://business.theage.com.au/business/sen-olympic-hope-still-high-20080908-4cap.html]Full story The Age[/link]
RADIO executives are known to obsess over the release of the periodic ratings results but this morning's release will take on added significance for SEN boss Barrie Quick, as it will reveal whether the sports station's Olympics gamble has paid off.
The Richmond-based broadcaster, which fought off receivership in 2005, paid a "substantial" but undisclosed fee to secure the Melbourne commercial broadcast rights for the Games, ahead of its bigger rival 3AW. [link=http://business.theage.com.au/business/sen-olympic-hope-still-high-20080908-4cap.html]Full story The Age[/link]
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