Is there such a thing as a great radio advertisement? For this radio junkie, the seemingly endless stream of ads ranges from tedious drivel to excruciating crap. Never great.Many commercial radio listeners must cringe, change stations or blank out when the ads come on.Annoying as they are, their effectiveness cannot be denied — we remember the jingles, don’t we — and commercial stations would not exist without ads. (And while, strictly speaking, the ABC is ad-free, just what do they call those increasingly frequent “interruptions” that spruik content on ABC radio, television and online?) Read the entire article from The Age