The Shooting Star Picture Company's D-STAR division is pleased to announce the start of trials of PLAY MPE (TM), the new generation of B2B music delivery in Australia.PLAY MPE( TM) is already the #1 digital delivery platform in North America and commences trials this week with content from both major and independent labels from around the country.

“We have had much success in the last few years with our D-STAR Video product and the time was right to launch a new generation product to revolutionise the delivery of audio from Record Labelsto their numerous media partners,” said CEO Peter Skillman.
“In a world where around 80% of singles are being bought digitally by the public, it makes no sense to still have CDs floating around Australia Post vans in jiffy bags on their way to media. For thefirst time, D-STAR's PLAY MPE (TM) provides radio stations with a technologically advanced,simple, reliable and secure platform to obtain music in the formats they require..”

The trial of PLAY MPE (TM) will initially concentrate on radio, with plans to expand to other medialater in 2008. The company is currently allocating logins for the system to music programmersaround Australia as part of their trial phase of the system. If you would like to learn more, visit and email your details for the trial to