Radio companies say they are beating the worst of the advertising downturn as they prepare to launch digital services.
Cathy O'Connor, chief executive of DMG Radio, said while advertising growth fell 2.06 per cent in February, it wasn't likely to deteriorate much further over the next six to 12 months. read the entire article
Radio beats advertising downturn
Saturday, March 21, 2009 | Labels: Radionews |
Radio companies say they are beating the worst of the advertising downturn as they prepare to launch digital services.
Cathy O'Connor, chief executive of DMG Radio, said while advertising growth fell 2.06 per cent in February, it wasn't likely to deteriorate much further over the next six to 12 months. read the entire article
Cathy O'Connor, chief executive of DMG Radio, said while advertising growth fell 2.06 per cent in February, it wasn't likely to deteriorate much further over the next six to 12 months. read the entire article
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